- 12Jun
Online Marketing Case Study – What Works?
Online Marketing Case Study - What worked for Company ABC Do you have a plan or are you just drifting downwards? Your online presence matters because people search for products and services online. If you want to be ahead of...27FebOnline marketing goals and generating more inbound business leads
The primary goal of online marketing is to get enquiries that will be converted into new business. These enquiries are called inbound leads and they occur when someone you have most likely never met or heard of contacts you. The…
27JanAre Online Directories Outdated?
What is an online directory? Online Directory refers to a web search tool that lists your company’s information in certain groupings or category for the user’s convenience. A good example of this would be www.bizcommunity.com. A couple of years ago...03DecWhy does Every Business Need a Google Plus Page
Firstly let’s look at Google. In 2013 Google’s search market share was 67% compared to Yahoo at 11.3% and Bing 17.9%. That means Google processes over 40 000 search queries every second and 1.2 Trillion searches per year (http://www.internetlivestats.com/google-search-statistics). It would…
21MayStop focussing on SEO
This might be confusing especially because everyone out there in the online world keeps talking SEO and paying SEO companies a lot of money to increase their SEO. The reason why we at The Marketing Company are telling you to…
20NovWhat you need in your Online Marketing Strategy
You know that you need to have an Online presence and that you need an Online Strategy. But what do you need and where do you start? Firstly let’s talk Search Engine Optimisation (SEO) which should be the drive behind…
08AugYou don’t have to be an SEO expert to get results – DIY SEO Guide
If you type SEO tips in Google there are hundreds of guides, tools and schools of thought on how to get your Website seen and visited by more people. Some of these are pretty complicated and you need a very…