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07Nov
Blogging for business – how to get a following and increase website traffic
Blogging for business – how to get a following and increase website traffic It is true that writing is tough- even a few lines for a Facebook business page post can involve many agonising revisions, second-guessing, spellchecks, etc. If writing…
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21May
Stop focussing on SEO
This might be confusing especially because everyone out there in the online world keeps talking SEO and paying SEO companies a lot of money to increase their SEO. The reason why we at The Marketing Company are telling you to…
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24Apr
Are we too busy documenting our experiences with smart phones rather than living our experience?
“I fear the day that technology will surpass our human interaction. The world will have a generation of idiots” Albert Einstein was eventually credited for this quote but the origins of this quote and the connection to Albert Einstein was…
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20Nov
What you need in your Online Marketing Strategy
You know that you need to have an Online presence and that you need an Online Strategy. But what do you need and where do you start? Firstly let’s talk Search Engine Optimisation (SEO) which should be the drive behind…
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30Oct
How to get your Facebook Vanity or Custom URL
I often come across businesses that have a Facebook Page but still no Custom or Vanity URL. A Vanity URL is a link that points to a website or internet address, it is usually short and easy to find and remember,…
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30Oct
How to get your new Google+ Custom URL
Google recently started rolling out its new Google+ Custom URLs. What is a URL? The acronym stands for Uniform Resource Locator which really just means your Internet Address. You would have noticed that most of the Social media sites have what…
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16Oct
How does Google’s new Hummingbird Search Algorithm affect you?
Everybody wants to be on the first page when it comes to Google’s searches. Although the new Hummingbird Algorithm that Google recently launched is still very new this just refines the way Google used to search. There are many things…
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22Aug
Web Design | Blogging | Social Media | SEO | Newsletters | Google Adwords | Facebook Promotions
Google and Social Media are swiftly bringing us into a new era of marketing. Companies and brands are given credibility by their social media accounts, posts and followers. Websites need to be seen online but static sites are loosing ground rapidly... -
08Aug
You don’t have to be an SEO expert to get results – DIY SEO Guide
If you type SEO tips in Google there are hundreds of guides, tools and schools of thought on how to get your Website seen and visited by more people. Some of these are pretty complicated and you need a very…
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25Mar
The anatomy of a viral Facebook post – thinking inside the human box.
To reach beyond your limited audience and place your company in front of many new eyes your posts need to go viral. This is obviously not an easy thing to achieve as all companies with a Facebook presence are trying…